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Yellow, a newly established enterprise capital agency, has not too long ago launched a €30M fund devoted to pre-seed investments in Europe.
Based by Adam Lasri, a former investor on the famend Enterprise Capital agency Atomico, and Oscar Pierre and Sacha Michaud, the founders of Glovo, Yellow goals to assist early-stage startups in Europe with a particular concentrate on France and Southern Europe.
Whereas the fund’s scope is just not restricted to any particular industries, Yellow is especially concerned with each B2C and B2B ventures that present promising progress potential.
With ticket sizes starting from €200,000 to €500,000, Yellow goals to actively collaborate with different European VC funds, relatively than taking a lead place in funding rounds.
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Yellow: Supporting founders in Southern European markets
One among Yellow‘s key goals is to assist founders in increasing their companies into France and key Southern European markets, together with Spain, Italy, and Portugal.
Traditionally, these areas have been underserved by Enterprise Capital assist, making it difficult for startups to entry the assets they should thrive, claims the VC.
The VC goals to bridge this hole by leveraging its experience, community, and deep understanding of the native markets.
The agency goals to offer worthwhile steerage and help in areas corresponding to expertise assist, navigating regulatory landscapes, and facilitating introductions to bigger enterprises.
Yellow obtained funding from distinguished household enterprise entrepreneurs in Southern Europe and over 12 unicorn founders of profitable European tech corporations.
In a difficult international fundraising setting, Yellow closed 100 per cent of the fund inside a couple of weeks of fundraising resulting from robust investor curiosity.
The VC has already made two stealth investments prior to now month, supporting ventures in each Paris and Barcelona.
The brand new VC at the moment operates in Barcelona and Paris, with the addition {of professional} investor Victor Navarro. Victor has been overlaying Southern Europe for Spain-based fund KFund and is predicated in Barcelona.
The group may even be expanded with a brand new member who will likely be becoming a member of them quickly in Paris.
Adam Lasri, co-founder of Yellow says, “It’s nice to collaborate with each Oscar and Sacha. We’ve got identified one another for years and I’ve seen firsthand how supportive and engaged they’ve been with the greater than 30 founders they’ve backed over the previous couple of years. We now have joined forces to formalize that dedication via Yellow, and we’re excited that the kick-off of the fund has been met with overwhelming curiosity by traders.”
“With me based mostly in France and Oscar and Sacha’s robust ties to not simply Spain, but additionally throughout Italy and Portugal, we see Yellow nicely positioned to assist founders from the area and people seeking to develop there and assist unlock the area’s full potential,” provides Lasri.
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